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Big Rock Brewery 35th Anniversary

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Big Rock's Classics Box. Source: Big Rock Brewery

In 1985, Ed McNally took a risk and among a sea of yellow lagers brought forward the first wave of craft beer in Canada. To celebrate 35 years of bringing award-winning beer to Alberta, and now Canada, Big Rock Brewery has released a Classics pack as an 'Ode to Ed'. Ed McNally was a farmer, lawyer, and avid outdoorsman.

This pack includes the four beers that we believe to best embody Ed and the vision he had for Big Rock: A true original in the Traditional Ale, brewed to get people's attention and celebrate the personality barley can lend to beer. McNally's Extra, an Irish Red noted as one of the best in the New World Guide to Beer. One to pair with something Ed loved – fishing, the Royal Coachman was created to prove that light beer can still have great flavour. The Canvasback Ale, an ale to bring awareness to habitat loss resulting in a decline in the King of Ducks.

Ed started a legacy that has grown into Canada's largest independent craft brewery, so join us in raising one to him.

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"Big Rock Brewery 35th Anniversary" Badge

HOW TO EARN THIS BADGE: Check-in all 4 beers in the Big Rock Classics pack (see below for beer list) starting October 16, 2020 - November 17, 2020.

BEER LIST:

Canvasback Ale

Big Rock Brewery

Golden Ale

Total (?) 79

Unique (?) 73

5% ABV

22 IBU

(3.47)

32 Ratings

Traditional Ale

Big Rock Brewery

Brown Ale - English

Total (?) 24,795

Unique (?) 14,440

5% ABV

20 IBU

(3.49)

13,054 Ratings

Royal Coachman

Big Rock Brewery

Blonde Ale

Total (?) 65

Unique (?) 60

3.9% ABV

12 IBU

(3.75)

21 Ratings

McNally's Extra

Big Rock Brewery

Red Ale - Irish

Total (?) 1,210

Unique (?) 927

7% ABV

No IBU

(3.45)

792 Ratings

Smooth Sailing

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Golden Sails from New Holland Brewing, Source: New Holland Brewing

Golden Sails embarks on its voyage as New Holland's flagship lager. An American craft lager that is crisp, clean, and light. Inspired by the golden grains milled by the twisting sails of the town windmill and the silhouetted sailboats off our shores, they hope this lager transports you to the peaceful and breezy shoreline of their hometown: Holland, MI. Clean and refreshing with notes of lightly malted barley and subtle hints of floral and fruity notes from the Magnum and Willamette hops. It's nothing but smooth sailing with this reliable Lager!

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"Smooth Sailing" Badge

HOW TO EARN THIS BADGE:

Check-in to one (1) Golden Sails beer from New Holland Brewing between October 1, 2020 - November 1, 2020 to receive the "Smooth Sailing" Badge.

Golden Sails

New Holland Brewing

Lager - American

Total (?) 177

Unique (?) 167

5.3% ABV

No IBU

(3.49)

100 Ratings

What the Sour? Top 10 Sours This Month!

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Sour Me Unicorn Farts from DuClaw Brewing Co. Source: DuClaw Brewing Co.

Last month we announced that we've partnered with Dogfish Head Craft Brewery as part of our 10th Anniversary Celebration to develop a crowd-sourced beer recipe that anyone can brew! To pick the style of the beer, we dug into our own vault of data over the last 10 years. In that search we found that sours had the highest increase in check-ins year over year (163%), a consistent average rating of 3.9 or above, and an average sentiment score of 72% positive among users who had left a review for beer of that style. I would've never guessed that the data would show this, so I decided to take a look at the top trending sours in the last 30 days on Untappd. What are you sour fans drinking out there right now?

So without further ado, here is the top 10 list!

10. SeaQuench Ale by Dogfish Head Craft Brewery

Named one of the best low-cal sour ales, this little but mighty kettle sour packs some serious fruit flavor. It is a tart Berliner Weiss brewed in sequence with black limes, sour lime juice and sea salt to make this the most thirst-slaying beer Dogfish Head has ever brewed!

SeaQuench Ale

Dogfish Head Craft Brewery

Sour - Fruited Gose

Total (?) 314,970

Unique (?) 209,731

4.9% ABV

10 IBU

(3.71)

189,994 Ratings

Dogfish Head Craft Brewery by SeaQuench Ale

Jason is drinking a SeaQuench Ale by Dogfish Head Craft Brewery at Untappd at Home

Lovely flavor strangely well complimented by the salt. Not overly sour, juat very flavorful.

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Cheers to Independent U.S. Craft Breweries (Level 3) Earned the Cheers to Independent U.S. Craft Breweries (Level 3) badge! Verified Adventure (Level 6) Earned the Verified Adventure (Level 6) badge! Wheel of Styles (Level 4) Earned the Wheel of Styles (Level 4) badge!

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Untappd 10th Anniversary Celebration

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Back in the summer of 2010, I was talking with my business partner, Tim Mather, about a desire to create a new project in the social space. At the time, Foursquare was the talk of the town. Everyone was using it to check-in as they traveled around the world. Tim and I were both avid Foursquare users back then. With Tim living in California and myself in Massachusetts, we stayed even more connected through Foursquare by seeing where we were both "checking in" to on the app. However, as we got talking and brainstorming we realized that Foursquare check-ins left us wanting more. We posed the question to each other, what industries are inherently social but have no current real-time component to their experience? The beer industry resonated with us. There were other rating networks like BeerAdvocate, but nothing was real-time and in the moment like we envisioned. From there, the idea for Untappd was born! Within 24 hours of ideation, we had a prototype completed and launched a private beta in September of 2010. We had the minimal viable product (which was just a web app in your browser), without features like photo upload, ratings, or even a moderation platform.

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Untappd at Home: By the Numbers

When we launched Untappd at Home in March, our goal was to create a place where everyone could check-in and share what they were drinking from the comfort and safety of their home. As the virtual venue approaches 25 M+ check-ins, we thought it was a good time to dig into the data. 

First, we wanted to look at where actually people checking in while tagging the Untappd at Home venue. Since this venue is global, we looked into the top regions. Below are the top cities where users have been checking-in to Untappd at Home since April 1st, 2020, sorted by most check-ins.

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Beer without Alcohol? It's Trending!

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Source: Athletic Brewing Company

Yes, you read that title right: beer without alcohol is continually rising in popularity. With the simultaneous rise of hard seltzer as a premium "health" conscience beverage, we're seeing drinkers flocking to low-calorie beverages overall perhaps to maintain a healthier lifestyle. To meet this consumer trend, many breweries are putting out low-calorie beverage options to try and wrangle marketshare from the bigger brands. We've seen this with the very popular SeaQuench Ale and Slightly Mighty from Dogfish Head for example.

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What's Globally Trending This Week

Here we are at the end of August, the warm summer months coming to an end. This week certainly was a long week on my end but I enjoyed a few great beers throughout the week during the Virtual Happy Hours with Alisa Bowens-Mercado & Andy Crouch. What was the community drinking this week? I pulled the top beers (sorted by unique user check-ins), from non-macro breweries (as defined by the Brewers Association) from this week to share with you! Without further ado - here's a countdown of the top 10 trending beers of the week:

10. Hazy Jane from BrewDog

Hazy Jane

BrewDog

IPA - New England

Total (?) 61,554

Unique (?) 49,262

5% ABV

No IBU

(3.73)

46,368 Ratings

The haze craze is real and people are loving this beer with a near 4-star rating. This beer was so popular that BrewDog made another lower strength version called Hazy O-G, which was another big hit!

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Top Hop Spot: Cascade

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This week's Top Hop Spot goes to Cascade! Cascade is one of the most popular hops in the world, making up a 1/10th of all hops grown in the U.S.! Cascade was developed in the USDA breeding program at Oregon State University by Dr. Stanley Nelson Brooks and Jack Horner in the 1960's. The hop variety was first used commercially in 1975 by the Anchor Brewing Company, which established it as a signature hop for American pale ale. It was later made famous by Sierra Nevada's Pale Ale that originally only used Cascade hops.

When it comes to flavor profile Cascade has a flowery and spicy, citrus-like quality with a slight grapefruit characteristic. The hop is good for both flavor and aroma uses. Common substitutes for this hop are Centennial, Amarillo, Columbus, Ahtanum and Mt. Hood.

Traditionally grown in the Pacific Northwest of the U.S., there are now Australian and New Zealand varieties too! These hops tend to be more grapefruit forward than US-grown Cascade. In New Zealand, the flavor profile changed so much that most hop farmers have re-labeled them as Taiheke hops. This is common in hop growing, as the terroir of the region the hops are grown plays a significant role in the hops flavor characteristics. Another example of this is the Styrian Golding, Fuggle, and Willamette hops. They all started as the same hop, however Fuggle's are grown in the UK, Styrian Golding's are grown across the rest of Europe, mostly Slovenia, and Willamette can be found in the Pacific Northwest of the US. In this case all three hops can be substituted for each other, with brewers reporting only slight differences between them all, depending on the crop year.  

FUN FACT: In the U.S. The Cascade Cup is given to the hop-farmer with the best Cascade crop each year! I wonder if it's an actual 'cup' and what beer they drink out of it to celebrate.

Here are some beers that feature Cascade in all is flowery and grapefruity wonderfulness so you can check it out yourself!

Sierra Nevada Brewing Co. Pale Ale

 

Pale Ale

Sierra Nevada Brewing Co.

Pale Ale - American

Total (?) 1.09M+

Unique (?) 512,101

5.6% ABV

38 IBU

(3.64)

455,275 Ratings

Our most popular beer, Sierra Nevada Pale Ale is a delightful interpretation of a classic style. It has a deep amber color and an exceptionally full-bodied, complex character. Generous quantities of premium Cascade hops give the Pale Ale its fragrant bouquet and spicy flavor.

Sierra Nevada Brewing Co. by Pale Ale

Mattias is drinking a Pale Ale by Sierra Nevada Brewing Co. at Artipelag

Бутылка

Drinking Socially (2020) Earned the Drinking Socially (2020) badge! Photogenic Brew (Level 58) Earned the Photogenic Brew (Level 58) badge! 99 Bottles (Level 12) Earned the 99 Bottles (Level 12) badge! Pale as the Moon (Level 5) Earned the Pale as the Moon (Level 5) badge!

Anchor Brewing Company Liberty IPA

 

Liberty IPA

Anchor Brewing Company

IPA - American

Total (?) 11,505

Unique (?) 10,799

6.3% ABV

No IBU

(3.46)

9,936 Ratings

Liberty IPA is our reimagining of craft-brew classic Liberty Ale, envisioned through the lens of today's IPAs. We first brewed Liberty Ale in 1975, to celebrate the 200th anniversary of Paul Revere's midnight ride. This revolutionary forerunner of the modern IPA introduced America to the Cascade hop and the nearly lost art of dry-hopping. Like it's processor, Liberty IPA is made with two-row pale malt and Cascade hops. It is the combination of Cascade with new hop varieties - in both brewhouse and cellar - that creates the mouthwatering complex and robust aromas of pine and citrus in this crisp, American-style IPA. The label, like Liberty Ale's, features a bald eagle, whose symbolism runs deep for all Americans including Native Americans. "A very great vision is needed," thought Crazy Horse, and the one "who has it must follow it as the eagle seeks the deepest blue of the sky."

Tröegs Independent Brewing Perpetual IPA

Perpetual IPA

Tröegs Independent Brewing

IPA - American

Total (?) 350,337

Unique (?) 177,460

7.5% ABV

85 IBU

(3.81)

160,573 Ratings

In our constant evolution as a brewery, we've developed on undying drive to meld the organic and the mechanical. Perpetual IPA utilizes our hopback and dry-hopping to engineer a bold Imperial Pale Ale. Perpetual IPA is 7.5% ABV and 85 IBUs. It features Bravo, Chinook and Mt. Hood hops in the boil, Mt. Hood and Nugget hops in the hopback and Citra, Cascade and Nugget hops in dry-hopping.

Bear Republic Brewing Co. Racer 5 IPA

Racer 5 IPA

Bear Republic Brewing Co.

IPA - American

Total (?) 389,843

Unique (?) 217,032

7.5% ABV

75 IBU

(3.85)

194,436 Ratings

This hoppy IPA is a full bodied beer brewed with malted barley, wheat, and crystal malts. The malt base is designed to highlight the unique floral qualities of Columbus and Cascade hops from the Pacific Northwest. There's a trophy in every glass!

Bear Republic Brewing Co. by Racer 5 IPA

Marc R. is drinking a Racer 5 IPA by Bear Republic Brewing Co. at Canandaigua Lake

Hello old friend!

IPA Day (2020) Earned the IPA Day (2020) badge!
Tagged Friends

Have another beer that features Cascade - tell me about it, by tagging me @HarryBeerBeard in your next check-in of it!

Make sure to listen to this week's newest "Drinking Socially" episode over on https://untappd.com/podcast to hear more about Cascade, as well as catch the newest edition of "Beer 101" where we tackle what goes into a brew day!

COVID-19 through Untappd Data

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Drinking at home feels like the norm since March of this year

It feels like ages ago that we were able to freely go to a bar or restaurant and have pint of our favorite suds in a glass. COVID-19 has impacted almost every facet of the beer industry from festivals to bars and restaurants to as you can imagine, Untappd check-ins! Most people make the assumption that Untappd is only used in a physical world when people are out at bars or breweries, but in a pre-COVID world, we were about 80% public venue check-ins and 20% non-public venue check-ins (or no venues at all). 

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Pour the Roar

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Source New Holland Brew

Introducing New Holland's brand-new, year-round New England Style IPA. True to style using only the finest ingredients to include 100% Citra Hops. Hazy River is a true testament to our brewers' expertise and our passion for innovation. Smooth and juicy with a beautiful hazy-golden appearance. Tropical aromas of grapefruit, pineapple and orange. Low bitterness and beautiful flavor reminiscent of fresh-squeezed fruit. Brewed with a short boil time to reduce bitterness and loads of late addition whirlpool hops for punchy flavor. Double Dry Hopped once at start of fermentation, and once at the end for a complex flavor and aroma.

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Pour The Roar Badge

HOW TO EARN THIS BADGE:

Check-in to one (1) Hazy River beer from New Holland Brewing between August 20, 2020 - September 20, 2020 to earn the "Pour the Roar" Badge. 

Hazy River

New Holland Brewing

IPA - New England

Total (?) 2,738

Unique (?) 2,503

5.9% ABV

No IBU

(3.77)

2,266 Ratings

HopCat At Home

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Source HopCat

HopCat's mission is simple: Be the best beer bar on the planet. The places were envisioned, designed, stocked, and staffed with one mission in mind: To bring you great beer. What is great beer? It's a beer made with care and pride. It might be a local beer or one from the other side of the country. It could be your usual pint or a beer that you had no idea existed. Every once in a while, it's a beer you decided to try just because your server or bartender suggested it.

As craft beer lovers and purveyors, we recognize the importance of beer quality and value when you take a beer home with you and with that we have come to another point of innovation in our to-go beer journey here at HopCat. With that we introduce to you – the 16oz Crowler! Take advantage of our large local craft beer selection by building your own 4-Pack to take home.

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HopCat At Home Badge

HOW TO UNLOCK THIS BADGE:

Between August 17, 2020 - September 17, 2020 check-in your beer and add one of the participating (listed below) HopCat venues as a Purchased At location to earn the "HopCat At Home" badge!

Fresher is better. #HopCatAtHome

Badge List:

Trending Beers in the UK!

Anyone else riding the high from UK Week of the Virtual Happy Hour? We had some amazing guests like Natalya Watson, author and Advanced Cicerone, Steve Dunkley, owner of Beer Nouveau, and Matthew Curtis, co-founder of Pellicle Magazine. If you didn't catch us live, be sure to check the playback! Talking to these folks got us wondering, what are the top beers trending in the UK at the moment? Well, your check-ins speak for themselves!

Here's a countdown of the top trending beers in the UK over the last 30 days. How many of these have you had? If you haven't tried them, click the "Find Nearby You" button to locate them and give them a try!

10). Resonance - De Moersleutel

Resonance

De Moersleutel

Stout - Pastry

Total (?) 7,719

Unique (?) 7,593

8% ABV

No IBU

(3.78)

7,250 Ratings

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Drinking Socially: Is There a Hop Store?

Today is all about getting ingredients from the last 4 episodes, and what a brewer (Home or Pro) might go through to find the right grain, hops, and yeast (and water) to make beer. From there we cover the difficulty you may encounter with an Adjunct heavy beer as well. We do this all while enjoying the "East Coast Pliny" that is Maine's Lunch, and a Huge Collaboration with 10+ Breweries lead by Gizmo in NC! Black is Beautiful, and this version of it is also full of coffee! Plus! let us know what you think of the slight change in pacing for our first beer in the show! We had a lot of fun with this one. 🍻

What We're Drinking:

1). Lunch - Maine Beer Company

Find This Beer Near You

 

Lunch

Maine Beer Company

IPA - American

Total (?) 351,874

Unique (?) 185,446

7% ABV

No IBU

(4.2)

170,917 Ratings

2). Black Is Beautiful - Gizmo Brew Works

Find This Beer Near You

 

Love this episode? Subscribe to us on Spotify, Apple, or wherever you listen to podcasts and share on your socials! Have a question you want to be answered on the podcast? Share it with us in the Drinking Socially Facebook Group, or email us @ [email protected]! And don't forget, connect with us on Untappd and Twitter! Cheers!

Top Hop Spot: Centennial

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This week on Drinking Socially we're launching a new segment called "Top Hop Spot" to explore the history and usage of different hop varieties. Our inaugural Top Hop is Centennial and we're diving deep this week so tune in to the episode TOMORROW! Centennial is my favorite hop, and one that helped make American craft beer what it's known for today - big ol' hoppy beers! 

Centennial hops are often referred to as Super Cascade (another hop!) as they share the same citrus forward characteristic. Centennial is known for it's versatility as it's high alpha acids (usually between 9%-14%) help impart solid bitterness when used early in the boil, while it's grapefruit and lemongrass flavor's make it ideal for hop additions later in the boil as well. It's also a favorite of mine for dry hopping!

Centennial doesn't exist in the wild like some other hops (I'm looking at you, Comet). It was actually created by the celebrated hop breeding program at Washington State University in 1974 - although it wasn't released to the brewing world until 1990. Charles "Chuck" Zimmerman and S.T. Kenny are credited with successfully breeding Centennial. Centennial's parentage includes Brews Gold, Fuggle, and East Kent Golding Hops.

You're most likely to find Centennial hops in Pale Ales and IPA's, however I really enjoy how small hop chargers of Centennial in Wheats Beers can cut throw the heavy wheat grain bill and add to citrus flavors commonly found in those beers. Huge hop drops of Centennial in Imperial Stouts also work great at slicing through that big malt backbone.

Here are some beers you can seek out to experience all the grapefruit glory of Centennial Hops yourself:

1). Two Hearted Ale - Bells Brewing

Find This Beer Near You

Two Hearted Ale

Bell's Brewery

IPA - American

Total (?) 1.42M+

Unique (?) 531,825

7% ABV

55 IBU

(3.96)

480,284 Ratings

Brewed with 100% Centennial hops from the Pacific Northwest and named after the Two Hearted River in Michigan's Upper Peninsula, this IPA is bursting with hop aromas ranging from pine to grapefruit from massive hop additions in both the kettle and the fermenter. Perfectly balanced with a malt backbone and combined with the signature fruity aromas of Bell's house yeast, this beer is remarkably drinkable and well suited for adventures everywhere.

Bell's Brewery by Two Hearted Ale

Trevor A. is drinking a Two Hearted Ale by Bell's Brewery at Untappd at Home

On National IPA Day this must be enjoyed. With Fletch. And hockey.

Purchased at Lowes Foods #227 - NC Hwy 42 West

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To Go Please (Level 58) Earned the To Go Please (Level 58) badge!
Tagged Friends

2). Lunch - Maine Beer Co.

Find This Beer Near You

(featured on this week's Season 3, Episode 17 of Drinking Socially - DROPPING TOMORROW!)

Lunch

Maine Beer Company

IPA - American

Total (?) 351,874

Unique (?) 185,446

7% ABV

No IBU

(4.2)

170,917 Ratings

Our "East Coast" version of a West Coast-style IPA. Intense hop flavors and aromas of tropical and citrus fruits and pine dominate. A subtle malt sweetness brings the beer into balance. 

Maine Beer Company by Lunch

Justin S. is drinking a Lunch by Maine Beer Company at Kennebec River

IPA Day (2020) Earned the IPA Day (2020) badge! Cheers to Independent U.S. Craft Breweries (Level 48) Earned the Cheers to Independent U.S. Craft Breweries (Level 48) badge! I Believe in IPA! (Level 78) Earned the I Believe in IPA! (Level 78) badge! By The Campfire (Level 10) Earned the By The Campfire (Level 10) badge!

3). Old Rasputin - North Coast Brewing Company

Find This Beer Near You

(Featured on Season 3, Episode 4 of Drinking Socially)

Old Rasputin

North Coast Brewing Company

Stout - Russian Imperial

Total (?) 407,596

Unique (?) 268,188

9% ABV

75 IBU

(4.01)

243,928 Ratings

Produced in the tradition of 18th Century English brewers who supplied the court of Russia's Catherine the Great, Old Rasputin seems to develop a cult following wherever it goes. It's a rich, intense brew with big complex flavors and a warming finish.

North Coast Brewing Company by Old Rasputin

Phil Y. is drinking an Old Rasputin by North Coast Brewing Company

Бутылка

Photogenic Brew  (Level 43) Earned the Photogenic Brew (Level 43) badge!

4). 60 Minute - Dogfish Head Brewing Company

Find This Beer Near You

60 Minute IPA

Dogfish Head Craft Brewery

IPA - American

Total (?) 883,051

Unique (?) 410,006

6% ABV

60 IBU

(3.85)

365,139 Ratings

60 Minute IPA is continuously hopped -- more than 60 hop additions over a 60-minute boil. Getting a vibe of where the name came from? 60 Minute is brewed with a slew of great Northwest hops. A powerful but balanced East Coast IPA with a lot of citrusy hop character, it's the session beer for hardcore enthusiasts! 

Dogfish Head Craft Brewery by 60 Minute IPA

Ben W. is drinking a 60 Minute IPA by Dogfish Head Craft Brewery at Untappd at Home

Another!

Purchased at Brass Rail Beverages

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To Go Please (Level 4) Earned the To Go Please (Level 4) badge! For the Can (Level 8) Earned the For the Can (Level 8) badge!
Tagged Friends

Do you know another beer with Centennial hops that you love? Awesome! Tag me @HarryBeerBeard on Untappd or Twitter the next time you check it in.

Don't forget to listen to this week's newest Drinking Socially episode dropping on Wednesday, August 12th for more information on Centennial and tune in next time when we explore another classic American hop - Cascade! Listen to us wherever you listen to your podcasts (Spotify, Apple, Simplecast and more!).

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