When the first pale ales were sailed around the cape to arrive in India in the early 18th center, outcries of "Zounds!", "Jolly good!", and "Huzzah!" were heard across the East Indian subcontinent. Similar exclamations are to be expected when sniffing the piney aroma and tasting the big hops, huge citrus, and candy-like malt of Pfriem's own IPA. Drink up, guv'nor.